By Ciaran Duggan
The
illustrious and famed Fortune magazine
has a deep and profound history of capturing images of chief global business
executives since its founding in 1929. The latest issue – to be released next
month – possesses a front cover showcasing Walt
Disney Co. CEO Bob Iger at the forefront and in the background, a schematic
of the updated and refined Millennium Falcon (as seen in The Force Awakens teaser trailer last November), as you can above. In addition, another image of Iger with the Falcon was released by Fortune, which you can see below,
The
photographs of Bob Iger was originally taken earlier this month. This photo was
then distributed to Industrial Light & Magic (ILM) to “work their magic”. The Force Awakens visual effects art
director, Yannick Dusseault, and his collaborators rendered the photograph to
include the Millennium Falcon, composing six different forms of the Millennium
Falcon and permitting Fortune to
select one of these for the final cover photo (these six styles ranged from a
skeletal version of the Millennium Falcon to a “textured render” amalgamated
with Photoshop to fashion the final picture as seen on the Fortune cover).
The
picture itself is symbolic of Disney’s endeavors to perpetually reinvent itself
(a coveted goal since its inception in the early twentieth century). This attitude
generated by the Disney hierarchy has certainly been implemented onto Star
Wars; as the Millennium Falcon projected on the front cover of Fortune magazine overtly embodies the
latest renovation of the Star Wars Saga.
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